Welcome to BetterDrea.ms — the design studio of Greg Dubeau and his creative partners.

A design-centric partnership for people driven to create positive change.

Let’s chat! 

We can make something awesome together. Here’s how!

Eyeball with cursor adjusting bezier curve.

Graphic Design

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Star drawing line

Illustration

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Pantone paper airplane

Art Direction

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Pie chart as sunset

Data Visualization

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Heart shape with target inside.

Branding

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Recent Projects

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Cheer Factory

Rebranding cheerleading excellence through passion and expertise.

See project

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Woopla Gaming

Building free-to-play casino-style gaming experiences for online communities.

See project

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WSIS

Professional cooperation across agencies representing safe and healthy workplaces.

→ See project

What’s on the desk?

Work in Progress

Transforming the user experience for hungry patients in hospital care.

Coming soon

AFKC Work in Progress

Work in Progress

Exploring global citizenship through interactive maps and storytelling.

Coming soon

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Work in Progress

Creating a cultural framework for trauma-informed care and well-being.

Coming soon

Somewhat Recent News

Feb 4/2026

BetterDrea.ms + FARON.DESIGN join forces to brand Destination Moncton-Dieppe

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A rising tide lifts all ships! We LOVE a good boat metaphor. Especially when we live it through a cross-provincial collab with our good ol’ Maritime friend FARON.DESIGN →. In partnership, with Destination Moncton-Dieppe a new voice in destination marketing — we developed a brand platform that highlights what makes the area so special. Together, we’ve visualized a brand that speaks to the magnetic qualities and authentic experiences that define Moncton-Dieppe as a must-stop Atlantic Canadian travel destination.

Dec 2/2025

BetterDrea.ms + Narrative Environments Studio teams up with NSCAD graduating class to design grad show

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Starting in January 2026, Greg will be teaming up with John deWolf from Narrative Environments Studio to teach the final studio course for the graduating Interdisciplinary Design class at NSCAD. It’s going to be awesome! Together, they’ll work with the students to create a design show that really celebrates all the creative talent these future professionals will be bringing to the workforce.

Oct 6/2025

BetterDrea.ms welcomes Kaitlyn Todd to the team

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Greg met Kait while teaching her at NSCAD. She made a strong impression with her positive attitude, proactive work ethic, and collaborative spirit. As a graphic designer, she brings these traits (and so, so, so, so much more) to the table each and every day. We are fortunate to have her contribute her talents as we begin to build our team.

Want to learn more about what we’re up to?

Get in touch with us or check out what we’ve been up to lately on Instagram and LinkedIn.