Welcome to BetterDrea.ms — the design studio of Greg Dubeau and his creative partners.

A design-centric partnership for people driven to create positive change.

Let’s chat! 

We can make something awesome together. Here’s how!

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Graphic Design

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Star drawing line

Illustration

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Pantone paper airplane

Art Direction

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Pie chart as sunset

Data Visualization

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Heart shape with target inside.

Branding

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Recent Projects

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Cheer Factory

Rebranding cheerleading excellence through passion and expertise.

See project

Destiny's Diner UI thumbnail.

Woopla Gaming

Building free-to-play casino-style gaming experiences for online communities.

See project

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WSIS

Professional cooperation across agencies representing safe and healthy workplaces.

→ See project

What’s on the desk?

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Work in Progress

Creating a cultural framework for trauma-informed care and well-being.

Coming soon

AFKC Work in Progress

Work in Progress

Exploring global citizenship through interactive storytelling.

Coming soon

PPEC Work in Progress

Work in Progress

Reminding Canadians they play a key role in the circular recycling economy.

Coming soon

News

Mar 19/2025

Halifax Chamber of Commerce welcomes BetterDrea.ms!

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Big biz, here we come! BetterDrea.ms is joining the Halifax Chamber of Commerce → membership! We’re pumped to collaborate, learn, and grow with HRM’s amazing businesses.

Mar 6/2025

Digital NS welcomes BetterDrea.ms!

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We love Nova Scotia. We also love the internet. And all things digital, really. So it makes sense to become a member of the Digital Nova Scotia community. A match made in cyber heaven!

Mar 3/2025

BetterDrea.ms launches BIG VISION program.
A pro bono program for Nova Scotia charity and non-profit organizations.

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To inaugurate the launch of the new studio, we’re trying to create some good juju.
So here’s our plan to start investing in our community right away. Each year, we will team up with a Nova Scotia charity or non-profit to create something meaningful. No catch, no fine print—just $10K worth of free design services to help bring Big Visions to life.

Feb 20/2025

WCB Nova Scotia renews contract with BetterDrea.ms.

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High fives all around! We’re VERY happy to continue our partnership with WCB Nova Scotia. Since early 2024, we’ve been working together to make the Nova Scotia workforce safer and more informed through the power of design. Because who doesn’t love a happy, safe workplace?

Feb 12/2025

Hello World—we are live!

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Pop the confetti! After 2,192 days (or a glorious six years!) of freelancing adventures, it’s time for a level-up! It’s been a wild ride, but today, we’re flipping the script and launching the design studio I’ve been dreaming of since my crayon days!

Want to learn more about what we’re up to?

Get in touch with us or check out what we’ve been up to lately on Instagram and LinkedIn.